thefrontkit vs HubSpot
HubSpot is a feature-rich hosted CRM with a generous free tier. The CRM Dashboard Kit is a Next.js template you own and customize. Two paths to CRM.
HubSpot CRM is a comprehensive hosted product. The free tier is generous; paid tiers run from $20 per user per month to enterprise pricing. You live within HubSpot's data model and UI. The CRM Dashboard Kit is a Next.js template you own. It costs $99-299 one-time, and you control every aspect of the schema, UI, and integrations. Different choices: HubSpot is right when CRM is a tool your team uses. The kit is right when you are building a CRM product yourself, embedding CRM into your own product, or you need control HubSpot does not offer.
Feature-by-Feature Comparison
| Feature | thefrontkit | HubSpot |
|---|---|---|
| Model | Own the source code | Hosted SaaS |
| Pricing | $99-299 one-time | Free tier + $20-$3,600/user/month |
| Customization | Full (any field, any flow) | Limited to HubSpot's settings |
| Data Ownership | Your database | HubSpot's servers |
| Pipeline | Drag-and-drop kanban | Drag-and-drop kanban |
| Contacts | Linked to companies | Linked to companies |
| Activity Timeline | Included | Included |
| Reports | 4 built-in, custom on request | 100+ built-in + custom |
| Email Integration | You wire (Resend, Gmail) | Native |
| Marketing Automation | Not included | Included (paid tiers) |
| Self-Host | Yes | No |
Choose thefrontkit if...
- ✓You are building a CRM product of your own
- ✓You need to embed CRM into a larger product (e.g., agency platform with CRM features)
- ✓Full data ownership matters (compliance, data residency)
- ✓You want to control every field, every flow, every integration
- ✓Cost math favors one-time payment for a static team size
Choose HubSpot if...
- ✓You need CRM as a tool, not as a product to ship
- ✓Marketing automation and email campaigns are critical
- ✓You want the free tier and incremental upgrades as you scale
- ✓You need HubSpot's extensive integration ecosystem (Salesforce, Slack, etc.)
- ✓You do not have engineering capacity to maintain a CRM kit
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